TSFA Careers

Join the Texas State Florists' Association (TSFA) team! Positioned at the intersection of education and floristry, TSFA staff partner with an amazing group of volunteers to support all aspects of the floral industry throughout the state. Through classes, events, online learning opportunities, curriculum development and multiple certification options, TSFA helps prepare the next generation of floriculture leaders. We foster a positive, collaborative culture that challenges us to be innovative and solutions-oriented. Through advocacy and public relations efforts, we are working to build a stronger future for all floral professionals. Becoming part of the TSFA team can be a rewarding step for anyone interested in floristry and eager to make a difference.

Open Positions

Take a few moments to review TSFA's current job openings below. Check back frequently for new opportunities that align with your skills and career interests.

Membership and Marketing Specialist

Established in 1914, the Texas State Florists’ Association (TSFA) is the premier organization representing floral industry professionals in Texas and beyond. Through conferences, meetings, the TSFA School of Floral Design, publications and certification programs for high school students, teachers and designers, TSFA achieves its mission of cultivating member success and a strong floral community. The Project Specialist plays a key role in advancing these programs.

Position Summary

Responsible for leading TSFA’s membership, marketing and related projects, which are vital to the success of TSFA, its members and the floral industry. Manage all marketing channels, including email, social media, video and print, ensuring the consistent use of style, messaging, policy and procedures. Report to the Executive Director.

Essential Job Functions

Design, develop and implement multimedia communications, public relations and marketing campaigns aligned with TSFA’s overarching strategy for all products, programs and services.
Maintain TSFA’s member management system and serve as the project manager for related enhancements or transitions.
Participate in content development, review and distribution for TSFA’s publications, including a monthly magazine, two electronic newsletters, websites and social media.
Enhance the association’s value proposition for all membership types and underwriter categories.
Collaborate with content experts to develop, optimize and update website content.
Remain current on the latest technologies and best practices in membership and marketing, and recommend the tools and strategies needed to generate additional interest, exposure and involvement with TSFA.
Lead billing and accounts receivable efforts for membership, advertising and underwriting.
Support crisis communication planning and implementation.
Partner with team members and volunteers to promote and enhance TSFA’s education and certification programs, including the development of materials in Spanish.
Work organization-wide — and with external partners — to support all TSFA programs and events.
Report regularly on membership and marketing efforts, and related outcomes.
Serve as a liaison to the Membership Committee.
Other duties as identified by the Executive Director.

Qualifications

Bachelor’s degree.
Three or more years of experience in membership and marketing for associations or in the floral industry.
Proficiency in video recording and editing, graphic design and digital marketing.
In-depth knowledge of SEO and integrated marketing, with HTML and CSS coding a plus.
Familiarity with mass email distribution platforms, website management systems, customer relationship management software and Google Marketing Platform.
Exceptional verbal and written communication skills, including proficiency in AP Style.
Strong teamwork and interpersonal skills with the ability to establish and maintain a high level of customer trust and confidence.
Strong critical thinking, analytical and problem-solving skills.
Attention to detail is a must.
Ability to work effectively in a fast-paced environment with all levels of association staff.
Computer proficiency, including Microsoft Office and Adobe Creative Suite products.
Experience with nonprofit organizations and volunteers is preferred.
Accounting experience, familiarity with coding and project management skills are a plus.
Ability to lift 50 pounds.

This position will travel approximately 12 times annually to support testing events, conferences and meetings.

TSFA offices are open Monday through Friday, 8:30 a.m. to 5 p.m., in Leander, Texas. This hybrid position will work remotely and in person.

About TSFA

The Texas State Florists’ Association supports all aspects of the floral industry in Texas and beyond. Membership benefits include access to exclusive resources, publications and educational materials, as well as significant discounts on registrations for conferences and other events. With a commitment to floral professionals that spans more than a century, TSFA eagerly seeks innovative ways to advance the floral industry.